Showing The World How Awesome Baseball Can Be | Baseballism

For the player, by the player

This week’s Moonlighter didn’t make a name for himself on the field. In fact, you might not even recognize his name at all. This Moonlighter’s whole brand is built on familiarity. Jonathan Jwayad is one of the founders of Baseballism. They have distilled the essence of the game by using it's icons and phrases to create a baseball lifestyle brand. It’s a home run.  

Show the world how awesome baseball can be

Baseballism was founded by four former baseball players who  started a youth camp to grow interest in their community. The friends had to go their separate ways after two years of hosting their camp. A few years later, they revived their brand to try to sell a few shirts. The success of that t shirt turned into a company that was rooted in their love of the game and a commitment to supporting youth baseball.

That was our first viral post and that really put us on the map

Since raising $13,000 on their Kickstarter, Jonathan Jwayad and his team have built a company founded on their principles. Their products and ideas come from their love of the game and their commitment to being a family baseball brand. Baseballism brings out references of the game that combine graphic designs with dugout calls, such as “three up, three down” and “frozen rope”. Baseballism appeals to fans from the perspective of coaches and players. 

Check out baseballism's website before father's day arrives. You will find that the movie references with graphics are on point, the clothing is great quality, and all of it authentic. 

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